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B2B Market Research

Location: 
Management Library at 141 Sage Hall
Description: 

When new technologies make bold promises, what information helps you discern the hype from what's commercially viable? Where do you go to research the business value for B2B products and services? Learn how to use top industry databases for B2B expert analysis and research data. Find visual snapshots of your market's direction, maturity and participants. Laptop recommended.

  • Tuesday, September 28, 3:00-4:00 PM