Marketing management

New Books - Tue, 08/04/2015 - 9:26am
Marketing management / Philip Kotler, Kevin Lane Keller.
Pearson, 2016. -- xxii, 692 pages, 118 variously numbered pages : color illustrations ; 29 cm
HF5415.13 .K64 2016b -- ILR Library (Ives Hall)
Categories: resources

Unbrandable

New Books - Tue, 08/04/2015 - 9:26am
Unbrandable : how to succeed in the new brand space / Adam N. Stone.
Thames & Hudson Inc., 2015. -- 184 pages ; 24 cm
HF5415.1255 .S75 2015 -- ILR Library (Ives Hall)
Categories: resources

Speaking PowerPoint

New Books - Tue, 08/04/2015 - 9:26am
Speaking PowerPoint : the new language of business / Bruce R. Gabrielle.
Insights Pub., 2010. -- 296 p. : ill. ; 26 cm.
HF5718 .G33 2010 -- ILR Library Reserve
Categories: resources

Truth about inflation

New Books - Tue, 08/04/2015 - 9:26am
The truth about inflation / Paul Donovan.
Routledge, Taylor & Francis Group, 2015. -- xiii, 200 pages : illustrations ; 25 cm
HG229 .D636 2015 -- ILR Library (Ives Hall)
Categories: resources

Demanding devaluation

New Books - Tue, 08/04/2015 - 9:26am
Demanding devaluation : exchange rate politics in the developing world / David A. Steinberg.
Cornell University Press, 2015. -- xiii, 273 pages ; 24 cm.
HG3978 .S74 2015 -- ILR Library (Ives Hall)
Categories: resources

Social psychology.

New Books - Tue, 08/04/2015 - 9:26am
Social psychology.
American Sociological Association, 1978-1978. -- 1 v. : ill. ; 25 cm.
HM1 .S67 -- ILR Library (Ives Hall)
HM1 .S67 -- Library Annex
Categories: resources

Full industry equilibrium

New Books - Sun, 08/02/2015 - 7:52pm
Full industry equilibrium : a theory of the industrial long run / Arrigo Opocher and Ian Steedman.
Cambridge University Press, 2015. -- xvi, 215 pages ; 24 cm
HB241 .O66 2015 -- ILR Library (Ives Hall)
Categories: resources

Value of executive coaching

New Books - Sun, 08/02/2015 - 7:52pm
The value of executive coaching / Angela Mulvie.
Routledge, 2015. -- 180 pages ; 24 cm
HD30.4 .M848 2015 -- ILR Library (Ives Hall)
Categories: resources

Business model innovation

New Books - Sun, 08/02/2015 - 7:52pm
Business model innovation : the organizational dimension / edited by Nikolai J. Foss and Tina Saebi.
Oxford University Press, 2015. -- xvi, 308 pages ; 24 cm
HD30.28 .B842 2015 -- ILR Library (Ives Hall)
Categories: resources

Research in the decision sciences for global supply chain network innovations

New Books - Sun, 08/02/2015 - 7:52pm
Research in the decision sciences for global supply chain network innovations : best papers from the 2014 Annual Conference / European Decision Sciences Institute ; editoed by Jan Stentoft, University of Southern Denmark, Antony Paulraj, University of Southern Denmark, Gyula Vastag, National University of Public Service (Budapest, Hungary) and Széchenyi University (Győr, Hungary).
Pearson Education, Inc., 2015. -- xviii, 327 pages : illustrations ; 24 cm
HD38.5 .E97 2014 -- ILR Library (Ives Hall)
Categories: resources

Emergence of novelty in organizations

New Books - Sun, 08/02/2015 - 7:52pm
The emergence of novelty in organizations / Edited by Raghu Garud, Barbara Simpson, Ann Langley, Haridimos Tsoukas.
Oxford University Press, 2015. -- xxiii, 366 pages : illustrations ; 24 cm.
HD53 .E53 2015 -- ILR Library (Ives Hall)
Categories: resources

Corporate social responsibility in a globalizing world

New Books - Sun, 08/02/2015 - 7:52pm
Corporate social responsibility in a globalizing world / edited by Kiyoteru Tsutsui and Alwyn Lim.
Cambridge University Press, 2015. -- xxiii, 487 pages ; 24 cm.
HD60 .C694 2015 -- ILR Library (Ives Hall)
Categories: resources

Sustainable markets for sustainable business

New Books - Sun, 08/02/2015 - 7:52pm
Sustainable markets for sustainable business : a global perspective for business and financial markets / edited by Güler Aras.
Gower, 2015. -- xxiii, 280 pages : illustrations ; 25 cm.
HD60.5 .D44 A73 2015 -- ILR Library (Ives Hall)
Categories: resources

No ordinary disruption

New Books - Sun, 08/02/2015 - 7:52pm
No ordinary disruption : the four global forces breaking all the trends / Richard Dobbs, James Manyika, Jonathan Woetzel.
PublicAffairs, 2015. -- vi, 279 pages : illustrations ; 25 cm
HD75 .D63 2015 -- ILR Library (Ives Hall)
Categories: resources

Small business in a global economy

New Books - Sun, 08/02/2015 - 7:52pm
Small business in a global economy : creating and managing successful organizations / Scott L. Newbert, editor.
Praeger, an imprint of ABC-CLIO, LLC, 2015. -- 2 volumes : illustrations ; 25 cm
HD2341 .S5727 2015 -- ILR Library (Ives Hall)
Categories: resources

Health insurance coverage of the disabled,

New Books - Sun, 08/02/2015 - 7:52pm
Health insurance coverage of the disabled, by Mildred E. Cinsky.
U. S. Dept. of Health, Education, and Welfare, Social Security Administration, Office of Research and Statistics, 1968. -- 8 p. 27 cm.
HD7256 .U5 F93 no.4 -- Library Annex
Categories: resources

Start your own micro brewery, distillery, or cidery

New Books - Sun, 08/02/2015 - 7:52pm
Start your own micro brewery, distillery, or cidery : craft beer, craft spirits, artisan hard cider / The Staff of Entrepreneur Media Inc. and Corie Brown.
Entrepreneur Press, 2015. -- xvii, 182 pages: illustrations; 23 cm.
HD9397 .A2 B7493 2015 -- ILR Library (Ives Hall)
Categories: resources

Market-based management

New Books - Sun, 08/02/2015 - 7:52pm
Market-based management : strategies for growing customer value and profitability / Roger J. Best.
Pearson, 2013. -- xxiv, 552 pages : illustrations ; 24 cm
HF5415.13 .B46 2013 -- ILR Library (Ives Hall)
Categories: resources

Marketing management

New Books - Sun, 08/02/2015 - 7:52pm
Marketing management / Philip Kotler, Kevin Lane Keller.
Pearson, 2016. -- xxii, 692 pages, 118 variously numbered pages ; 29 cm
HF5415.13 .K64 2016 -- ILR Library (Ives Hall)
Categories: resources

All you can pay

New Books - Sun, 08/02/2015 - 7:52pm
All you can pay : how companies use our data to empty our wallets / Anna Bernasek and D.T. Mongan.
Nation Books, 2015. -- xii, 240 pages : illustrations ; 22 cm
HF5415.32 .B476 2015 -- ILR Library (Ives Hall)
Categories: resources