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Prendismo provides a collection of more than 17,000 short video clips on various business topics including careers, entrepreneurship, and leadership. The clips come from in-depth video interviews or presentations by entrepreneurs and other experts involved with supporting entrepreneurship and small businesses. Interviewees include startup and experienced entrepreneurs, venture capitalists, bankers, angel investors, and employees of startup companies.

Prendismo arose from the eClips project at Cornell University, the Cornell Center for Technology Enterprise and Ithaca-based intellectual property development company, KensaGroup, LLC. Prendismo has also received two Small Business Innovation Research grants from the National Science Foundation.