When To Use: 

Use Mintel when you need detailed market research from a variety of sectors, including consumer goods, travel and tourism, financial industry, internet industry, retail, and food & drink.  Students taking marketing classes, it is likely that you will find this to be one of your top resources.


Mintel produces full-text market research reports for the U.S., U.K., and select other countries. Mintel reports discuss market drivers, market size and trends, market segmentation, supply structure, advertising and promotion, retail distribution, consumer characteristics, and market forecasts.