EIU.com provides a suite of products from the Economist Intelligence Unit covering international markets. City Data – pricing information on over 160 products and services in 123 cities worldwide. Items range from the cost of a loaf of bread to the average electricity bill of a local family, from the cost of office rents to median salary levels. Country Data – source of economic indicators for more than 150 countries, with data going back to 1980. Country Reports – in-depth analysis of current political, policy and economic trends for more than 200 countries. Market Indicators and Forecasts – economic, demographic, consumption and industry data on 60 major countries worldwide and 11 regional aggregates.
When to use:
Use EIU.com when doing research on countries other than the U.S. or when comparing multiple countries. City Data – Use City Data when you need a complete picture of global price levels. The vast majority of prices are gathered by EIU correspondents located in the cities themselves. Prices are collected from two types of stores: supermarkets and medium-priced retailers. Country Data – Use Country Data when you need annual, quarterly, or monthly time series data. Countries can be screened by selected economic variables and grouped based on economic and demographic criteria. Country Reports – Use Country Reports when you need background information or a current profile for a country, useful in an international business or marketing report. EIU Country Reports map out the infrastructure and the major industrial sectors of a country’s economy as well as providing the political backdrop. Market Indicators and Forecasts – Use Market Indicators & Forecasts when you need economic and industry forecasts for the next five years and longer-term economic projections. Data is available in three different categories: acutal, estimates, and forecasts.
Frost & Sullivan provides in-depth market research and strategy reports with European and global coverage of emerging technologies in the following areas: Aerospace & Defense; Automotive & Transportation; Chemicals, Materials and Food; Electronics & Security; Energy & Power Supplies; Environment & Building Technologies; Healthcare; Industrial Automation & Process Control; Information & Communication Technologies; Measurement & Instrumentation.
When to use:
Use when performing market research for emerging technologies.
GlobalData (formerly known as Canadean) provides unique and market leading data and insights into the global travel and tourism market. It is a complete resource for travel and tourism market data and analysis, containing comprehensive consumer surveys, alongside industry information on key companies, markets, manufacturers, and financial deals.
When to use:
Use when doing travel and hospitality research around the world.
Media Intelligence Center (formerly Audit Bureau of Circulations) provides detailed circulation and subscription data for thousands of journals, magazines, and newspapers.
When to use:
Use when you need circulation data for newspapers, magazines, and other media.
Mintel’s GNPD (Global New Products Database) monitors worldwide product innovation and new product activity in consumer packaged goods markets. Covers food, drink, household, beauty & personal care, healthcare, and pet sectors. GNPD allows you to screen hundreds of thousands of products by country, category, packaging, price, and other features.
When to use:
Students taking marketing classes may find GNPD’s analysis tools extremely helpful for analyzing trends in claims, product ingredients, and packaging as well as for identifying competing products. You will need to create an account using your Cornell email address.
Mintel Reports produces full-text market research reports for the U.S., U.K., and selected other countries. Mintel reports discuss market drivers, market size and trends, market segmentation, supply structure, advertising and promotion, retail distribution, consumer characteristics, and market forecasts.
When to use:
Use when you need detailed market research from a variety of sectors, including consumer goods, travel and tourism, financial industry, internet industry, retail, and food & drink. You will need to create an account using your Cornell email address.
Euromonitor’s Passport database contains data and statistics for countries around the world covering consumer market sizes, market data & forecasts, consumer lifestyles, companies and brands, country risk, infrastructure, and industrial sectors. Ideal for international projects such as new market entry and for searching consumer goods on food, beverage, beauty and personal care, home appliances, pet care, finance, and more.
When to use:
Use to retrieve international market research data, including reports on specific products and industries.
The Roper Center for Public Opinion Research is a non-profit organization that maintains a data archive (1930s to the present) of public opinion polls conducted or sponsored by major polling, media, and public policy organizations such as Gallup, Roper, ABC, CBS, CNN, NBC, Pew Research Centers, the New York Times, USA Today and the Wall Street Journal. The iPOLL databank offers access to nearly 700,000 survey questions and answers asked in the US by more than 150 survey organizations.
When to use:
Use when you need information gauging popular opinion on topics such as government and public policy, world and US events, the economy, health, and more.
SimplyAnalytics (formerly SimplyMap) is a web-based mapping application that lets users quickly create professional-quality, thematic maps and reports using demographic, business, and marketing data for the United States. In addition to mapping data from government agencies such as the U.S. Census, SimplyMap includes consumer and brand-level data from private market research firms such as EASI, Experian Simmons, and MRI. It also has D&B’s Points of Interest data which allows you to map businesses by name or by industry.
When to use:
Use when you need demographic and marketing data for a specific geographic area in the U.S. such as a city, county, census tract, or ZIP code. Use the guest login or, if you want to save maps and tables for later, create your own account using your Cornell email address.
Sports Market Analytics (formerly Sports Business Research Network) contains full-text articles providing news and market research information from sports industry sources, including international sporting goods equipment market reports for 35 countries, export and import statistics, trade magazine and newsletter pages dealing with finance, licensing, fashion, women’s and youth sports, marketing, sponsorship, research reports, sports broadcasting, ratings and more.
When to use:
Use when you need information, news, and market research about the business of sports.
Statista provides access to statistics and studies gathered by market researchers, trade organizations, scientific publications, and government sources on more than 600 industries. In addition to tables and charts, Statista also provides infographics and studies on selected industries and topics.
When to use:
Use Statista when you are looking for statistics visually displayed in charts and infographics.